Ten years ago this month I published a book on social media called Monkeys with Typewriters. It was all about how brilliant the world was going to be once people had the chance to connect. Better communication would lead to an improved, more understanding society. We would share more ideas, be more innovative, more collaborative.
At the book launch, we talked about whether or not social tools should be allowed at work. We discussed how super-injunctions could no longer stop stories (Carter Ruck had tried and failed to cover up a damaging report on Trafigura) and if social media was simply a “time waster”.