Tag Archives: trust

PRWeek Crisis Comms panel

How to deal with a PR crisis

If you’re a small business owner like me, it’s hard to imagine a time when one corporate mis-step might generate headlines. But a PR crisis can affect anyone, whatever the size of your organisation. It’s good to at least be aware of potential threats. What risks are you exposed to? What things could possibly go wrong? And how would you handle it if they did?

PRWeek’s Crisis Communications event on Wednesday (above) was a sharp reminder that none of us can ever take goodwill for granted.

Kirsten Walkom from Save the Children talked about how charities are currently struggling with the halo effect – presuming public trust in them will be higher than it actually is. This perception gap isn’t helping as the charity world faces an unprecedented series of crises: from Save The Children suffering legal action for rescuing migrants at sea to Amnesty International mistreating and bullying staff to the grim ongoing allegations against Oxfam.

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Blog - working with design club

Why I’m working with Design Club

Even before the Cambridge Analytica story broke in March, public trust in social media was at an all-time low. The Edelman Trust Barometer published in January reported concern around bullying, extremist content and lack of transparency, with only a quarter of the UK population saying they’d trust social media as a source of information.

Cracking up

The seismic shift in the way we see social media was summed up nicely by a former Silicon Valley executive speaking on Radio 4 this week (The New Age of Capitalism: the Attention Economy). James Williams was working in search advertising at Google, when he realised things weren’t right:

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How to create a workplace built on trust

Dareconf_28Sep_105

Dare Conference has been going for three years but this is the first year I’ve been able to attend. It seems unique among conferences in that it focuses on collaborative business culture from a digital/ geek standpoint. Founder Jonathan Kahn used to be a web designer, but he grew frustrated at the disconnect between espoused workplace values and the reality – and set up DareConf to bridge that gap.

The first thing about DareConf is that it’s great for networking (in the best sense of the word): getting the chance to connect with like-minded people on a deeper level than you might do at a purely speaker-focused event.

The conference is a mix of presenter-led talks and interactive workshops (like the one above). The excellent talks – where four people (Rifa Thorpe-Tracey, Laura Morgan, Penny Walker and Holly Burns) spoke about overcoming their own problems at work – set the tone for the interactive sessions.
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