Should I use my personal Twitter account when starting a business?
A friend of mine has set up a new business. It’s a modest operation at present and…
All hail the pancake! A flatter, more collaborative corporate structure
The other presentation that inspired me at The Web and Beyond was by Josephine…
Marketing: It’s not about the elves!
I read Doug Rushkoff’s Cyberia back in 1992 and loved it. Rushkoff is great at…
Coming up roses? Let’s compare organisational IT to gardening
I like the analogy from Mark Raskino at Gartner who says that we should compare…
The future of business ecosystems
Yesterday I had the pleasure of moderating a discussion on the future of business…
A social approach to corporate communications
Earlier this week at the Social Media World Forum, David Terrar was asking if any…